Considerations
What are the
goals for your website?
Goals may include: Introducing new products or services,
Supplementing present services or information systems, Reaching new
audiences with existing services or products and/or sharing
information with others.
What should
the website contain?
The content needs to be
chosen based on the goal or goals of your website. A content list or
site outline is very helpful. It may be beneficial to plan the growth
of your site in stages (i.e., three year plan: 1. basic information
with contact information 2. introduction of online product sales 3.
addition of interactive product demonstrations)
How should
the website be organized?
Websites need to be organized
from the point of view of the end user - your audience. Please review
other sites for ideas. The Portfolio below should give you several
ideas.
What should
the site look like?
Logos, colors
(color chart / color palette / background / color schemes / color wheel / kuler), photos, clip art and text content should all play a role and complement each other in the look of the site. Again, please look at sites in the below Portfolio and other web sites for ideas.
Who will
create and maintain your website?
Time and desire to learn web
creation are the issues here! Only you can answer this question.
Outsourcing is, in many cases the smoothest, quickest and most cost
effective option.
Marketing your website?
Building your site is priority one, telling people about it should follow. At some point you may be find that you are in need of more. You may consider one of more of a few options: Website Findability Service (WFS), Search Engine Optimization (SEO) and/or a broader approach, of Total Site Marketing (TSM) by Zehr.net .
Portfolio
Experience
Costs
Considerations
BreakingGround